By the 1960s, the Poconos had a full-fledged honeymoon industry, attracting more than 100,000 couples a year and helping define what a modern honeymoon could look like. In the early 1960s, Morris B. Wilkins introduced the heart-shaped hot tub at his Cove Haven resort. A retro-kitsch mainstay of honeymoon suites today, it was an indulgent novelty and a major draw at the time. Cove Haven and similar resorts weren't simply places to stay — they were designed specifically for newlyweds, with mirrored walls, circular beds, and evocative marketing that took root in the Poconos. The aesthetic stuck, spreading far beyond northeastern Pennsylvania and shaping postnuptial expectations for decades to come.
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